Do you feel "Digital Nomad" has become much more a marketing term than just working remotely?

Digital Nomad (back in the day we were Tech Gypsies) seems to have become synonymous with MLM/Amway type operations with everyone trying to build their “network” and such things. Do you feel the term has more of a negative association than the simple idea of working remotely from various places in the world with a focus more on life enjoyment than working in an office?