How To Work Out What To Charge Clients: The Honest Version

In truth pricing projects is almost impossible to do accurately or in an entirely ‘fair’ way. There are just too many variables, too many things that can go wrong. All we can do is take our best guess. Also at the end of the day, pricing is about supply and demand. Pricing isn’t a matter of calculating a rate based on hours spent or return generated. It’s your time, and if people are willing to pay, you can charge whatever you like.